Spin Master Toys: 20 Years of Spinnovation

Copyright Spin Master

Last week I had the opportunity to attend a media event for Spin Master, the Canadian success story and one of the global leaders in the toy industry. That’s a long way to have come in just 20 years and Spin Master’s rise from a start-up selling the grass hair-sprouting Earth Buddy to a multinational children’s entertainment company with products ranging from the robotic Zoomer line to Air Hogs RC vehicles and the hit PAW Patrol animated TV series shows how quickly things can change in the industry. With its three co-founders still in leadership roles, an emphasis on innovation and a laser focus on entertaining kids, Spin Master is well positioned for further growth. Continue reading

Brick2014 Comes to London’s Excel This November

Brick 2014, supported by LEGO

UK AFOLs (and their kids) are in for a real treat later this year when the largest Lego con in the country lands in London’s Excel Centre from the 27th to 30th November. Brick2014 promises a veritable bucket-load of Lego related activities ranging from huge fan displays, to ‘free play’ areas and hands-on workshops and talks Continue reading

Donald Duck Announced for Disney Infinity 2.0 Originals

Disney Infinity Donald Duck

Following up the recent announcement of Aladdin characters for Disney Infinity, the number of Disney Originals has further been bolstered today by Donald Duck. So far though these are all Toy Box characters, fingers crossed for a playset still. Continue reading